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Of all the information imparted by the leading experts at Red Bull's Project Air, one key point that is continually emphasised to each member of the elite surf team regarding their pursuit of ultimate performance is that they must determine what works best for him, or herself, then know how to apply it.

During the "Hell Session" debrief today, Red Bull High Performance Manager, Andy Walshe reiterated this simple fact yet again.

"We're here to provide you with the tools to become the best you can be, we're not here to wipe your a$s!" said Walshe.

You had to expect that Jamie O'Brien wasn't going to back down this year for the Volcom Pipeline Pro. Given homeboy's reputation and propensity for rushing any ledge that swings his way, with his win today in throbbing eight-foot conditions, he once again asserted himself as one of the world's pre-eminent Pipeline specialists. We'll catch up with the man known as JOB when the party slows down, stay tuned.

This past weekend the inaugural Red Bull Rivals took to the sand of, well, Sandy Beach, and all told, the event was an amazing success. With over 3,000 people on hand to see the best surfers from the South Shore go head-to-head against the best surfers from the North Shore, it was the can't-miss event of Labor Day weekend in Hawaii. And believe me folks. It didn't disappoint.

With the likes of Jamie O'Brien fronting the North Shore team, and young phenom Carissa Moore saddled up with the South Shore team, as well as ringers like Derek Ho and Kolea Fukumitsu adding a little extra power to the North and South, respectively, the talent level was amazing. Besides Carissa's amazing contribution, both Keanu Asing and Kekoa Cazimero blew doors all event long, and the definitely showed why they're a couple of the brightest up-and-comers from Town.

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Jamie O'Brien Turbo Bodyboarding Pipeline Pro from Waldron Bros Production on Vimeo.

As you saw here on RedBullSurfing.com, the HIC Pipe Trials went down last weekend in fairly sizable conditions. And while the end result was extremely positive for Gavin Gillette and Jamie O'Brien, what happened with Bruce is an entirely different story...one that you may have to chalk up to "only in Hawaii." With qualification for the Pipe Masters on the line, the system is a bit confusing to say the least. To clairify, eight surfers gained a wildcard berth into the Pipe Masters based on how they placed at the HIC Pipe Trials (which is how Gavin made it). Then there were six wildcard slots available to "Pipe secialists" who were voted in by a their peers (which is how Jamie made it). Whether forgotten, overlooked, or whatever, Bruce didn't make the cut. This week Surfer Magazine's Scott Bass took a more in-depth look at exactly what's going on at Pipe.

Watch Jamie O' Go Switch At Backdoor

Forget everything you know about surf movie making because it appears the book is being rewritten right now. This winter Jamie O'Brien and camera junkie Vincent Laforet (along with his production company Laforet Visuals) teamed up to produce a series of ridiculously crisp, ridiculously innovative video clips using an experimental, state-of-the-art camera system. If you're a camera junkie like Laforet and can make sense of all the equipment, Vincent was shooting with a Canon 800mm 5.6 coupled to a RED One Camera with a RedRock Micro lens support system. If you've got no idea what the hell that means, don't worry, just watch the video clips online and you'll get the picture...no pun intended.